Social media in 2025 is like the ultimate VIP party, and these influencers are the life of it. They dominate your feed, spark trends you can’t escape, and somehow make you feel like you’re just one viral video away from fame. From epic giveaways to jaw-dropping fashion stunts, these creators are turning the internet into their personal stage, and we’re all just lucky to have front-row seats.
Here’s the tea on the 10 influencers everyone’s buzzing about this year.
1. Cristiano Ronaldo
The G.O.A.T. of both soccer and selfies
Cristiano Ronaldo is not just a soccer legend; he’s a full-blown Instagram celebrity with followers numbering in the stratosphere (over 653 million, to be exact). His posts are a mix of jaw-dropping goals, glamorous family moments, and partnerships with luxury brands that make your wallet cry.
Why he’s iconic:
Ronaldo isn’t just flexing his lifestyle; he’s breaking records, collaborating with Threads, and making fans feel like they’re part of his squad with interactive Q&A sessions. And those abs? They’re practically an influencer of their own.
Signature move:
Posting so flawlessly that even his shadows look airbrushed.
2. Selena Gomez
Your internet bestie with a heart of gold
What can’t Selena Gomez do? She sings, she acts, she’s the founder of Rare Beauty, and she’s an advocate for mental health awareness. Her Instagram is a masterclass in balancing glam and groundedness, while her TikToks reveal a playful, goofy side that fans can’t resist.
Why we’re obsessed:
Selena’s Rare Impact Fund is making real change, and her posts about self-love and body positivity feel like a warm hug. Plus, her recent TikTok collab with Bella Poarch? Absolutely iconic.
Fun fact:
Selena once broke the internet with a bare-faced selfie. Literally all of us aspire to such power.
3. MrBeast (Jimmy Donaldson)
When philanthropy meets pure chaos
If social media were a high-stakes reality show, MrBeast would be the host, producer, and winner. Jimmy’s YouTube videos, like giving away private islands or paying for strangers’ eye surgeries, are a rollercoaster ride of generosity and spectacle.
Why he’s trending in 2025:
He didn’t just launch "BeastHub," a groundbreaking app for creators; he also introduced community-led challenges, letting fans shape his outrageous stunts.
Signature flex:
Creating more millionaires than a lottery jackpot.
We stan:
Someone who spends millions just to make us all smile (or cry happy tears).
4. Charli D’Amelio
The Gen Z queen who’s still got the moves
From TikTok dance trends to a booming beauty empire, Charli D’Amelio continues to reign supreme. This year, she’s juggling makeup tutorials, viral dance crazes, and a budding acting career with a grin so relatable you’d think she’s your next-door neighbor.
Why she’s still on top:
Between her makeup line’s latest drop and a multi-picture streaming deal, Charli’s star power shows no signs of dimming. Oh, and she still dances better than you.
Big moment:
Turning her Dunkin’ collab into a TikTok dance challenge. Dunkin’ never looked so good.
5. Timothée Chalamet
The internet boyfriend who’s casually hilarious
Timothée Chalamet isn’t just breaking box-office records (Wonka anyone?); he’s also crushing it on TikTok. His dreamy "Late-Night Suit Rundowns" and behind-the-scenes antics have turned him into a social media darling almost by accident.
Why people can’t stop talking about him:
Timothée somehow makes high fashion look effortless while joking about baguettes. Is there anything more French, more fabulous, or more relatable?
Surprising twist:
He just launched a sustainable fashion collab, proving he’s as conscientious as he is charming.
6. Doja Cat
Your fave chaos queen
Nobody does unpredictable quite like Doja Cat. From jaw-dropping performances to TikTok memes turned viral hits, she’s the textbook definition of a pop culture phenomenon. Her Instagram is half avant-garde high fashion, half "did she really post that?"
Why 2025 loves her:
Her Swarovski crystal-covered Met Gala outfit made everyone talk, and her trolling TikTok posts prove she’s having just as much fun as her fans are.
Biggest vibe:
Turning her chaotic energy into literal art.
7. Jennie (BLACKPINK)
K-pop royalty meets luxury muse
BLACKPINK is in your area, and Jennie is stealing the show. With her effortless style and uber-chic Instagram feed, Jennie pairs polished perfection with a touch of mystery that sends her fans into a frenzy.
Why she shines in 2025:
With BLACKPINK’s record-breaking tour and Jennie’s solo projects creating buzz, she’s dominating both the music charts and the fashion world. (Chanel’s unofficial muse much?)
Power move:
Being the girl crush of literally everyone.
8. Khaby Lame
Comedy without words
Khaby Lame’s silent comedy routine is the universal language we didn’t know we needed. With exaggerated expressions and iconic hand gestures, Khaby turns overcomplicated internet hacks into belly-busting punchlines.
Why he’s still ruling TikTok:
His humor translates seamlessly across cultures, and his massive brand collabs (shoutout to Mercedes-Benz) show he’s more than just a meme machine.
Trademark wink:
Debunking life hacks with pure simplicity while making us all feel a little silly.
9. Bella Poarch
From lip-sync queen to music sensation
Bella Poarch took over TikTok with her quirky lip-syncs and skyrocketed into stardom with her chart-topping singles. Now in 2025, she’s cementing her place as a multi-faceted performer who’s as comfortable in music studios as she is on gaming livestreams.
Why the hype is real:
Her latest music EP and high-fashion campaigns scream versatility, and her gaming collabs show there’s more to Bella than just viral dances.
The vibe:
Your edgy gamer bestie who secretly has Grammy-level talent.
10. Wisdom Kaye
Fashion’s favorite disruptor
If the metaverse threw a runway show, Wisdom Kaye would own it. This TikTok style icon has a knack for blending high fashion, thrift finds, and bold storytelling, making every outfit a masterpiece.
Why we can’t look away:
His Vogue campaigns and Louis Vuitton collabs have taken sustainable luxury to new heights, proving fashion can be bold and kind to the planet.
Pro tip from Wisdom:
“Clothes don’t just make the man. They tell the story.”
1. Cristiano Ronaldo
Platforms: Instagram, Threads, Facebook
Followers: 1+ billion total across platforms
When it comes to social media influence, Cristiano Ronaldo remains unbeatable. With over 653 million followers on Instagram alone, he’s not just a soccer star but a digital icon. His feed is a balance of epic football moments, family snapshots, lifestyle glamour, and lucrative brand endorsements.
Why 2025 loves him: Ronaldo’s recent partnership with Threads has redefined how athletes engage with fans. His candid updates and interactive Q&A sessions have made followers feel closer than ever.
Fun stat: Brands reportedly pay Ronaldo $3 million per Instagram post, making him one of the most valued influencers of all time.
2. Selena Gomez
Platforms: Instagram, TikTok, Threads
Followers: 686+ million total
Selena Gomez continues to shine as the queen of relatability. Using her platform to advocate for mental health, self-care, and inclusivity, Selena connects with fans on a personal level. Her TikToks showcase her goofy side, while Instagram is a blend of polished beauty campaigns and heartwarming behind-the-scenes.
Why she’s trending in 2025: Selena’s Rare Impact Fund initiative is gaining traction globally, helping bring mental health resources to underprivileged communities. Her transparency and authenticity keep her fanbase loyal.
Bonus moment: Her recent collab video with TikTok star Bella Poarch added a refreshing layer of fun to her portfolio.
3. MrBeast (Jimmy Donaldson)
Platforms: YouTube, TikTok
Subscribers: 400 million+ on YouTube
MrBeast is a mogul. His YouTube channel is an empire of high-stakes challenges, outrageously expensive giveaways, and philanthropic ventures that put most brands to shame. Jimmy’s knack for turning generosity into entertainment has expanded into global initiatives like free healthcare projects and massive environmental efforts in 2025.
Why the buzz this year? His new app, "BeastHub," is disrupting how creators interact with their audiences, letting fans directly contribute to shaping his next wild challenges.
Cultural impact: MrBeast is proof that entertainment can drive global change, and his fanbase grows stronger with every video.
4. Charli D’Amelio
Platforms: TikTok, YouTube
Followers: 157 million on TikTok
Charli started as TikTok's dancing sweetheart, and in 2025 she’s evolved into a multifaceted star. Between a hit cosmetic line, a docuseries (The D’Amelio Show), and a highly engaged TikTok presence, her brand is going strong.
Why she’s still trending: Charli’s "real talk" approach to showing both her successes and struggles continues to resonate with young audiences. Her makeup tutorials and dance trends on TikTok are still a major draw.
Surprising twist: She recently signed a multi-picture deal with a major streaming service. Charli is officially a Hollywood star in the making.
5. Timothée Chalamet
Platforms: Instagram, TikTok
Followers: 40+ million
While primarily known as an actor, Timothée has carved a niche on social media with his candid approach to fame. He’s unexpectedly active on TikTok, posting casual content ranging from style inspo to goofy behind-the-scenes clips.
Why everyone’s talking about him: Timothée’s quirky TikTok video series called “Late-Night Suit Rundowns” from his global Wonka press tour has fans hooked. His effortless blend of high fashion and meme culture feels fresh and fun.
Extra flair: He recently became an ambassador for a major climate initiative, using his influence to promote sustainability.
6. Doja Cat
Platforms: TikTok, Instagram
Followers: 31+ million on Instagram
Doja Cat knows how to keep audiences entertained. Whether it’s epic live performances, TikTok trends, or shockingly creative fashion choices, she stays ahead of the curve. Her fan interactions, where she pokes fun at internet culture, make her approachable yet endlessly fascinating.
Why she’s everywhere: Doja’s viral Met Gala outfit from 2025 cemented her status as the avant-garde queen of fashion. Plus, her musical mastery keeps her at the top of playlists worldwide.
Highlight moment: Turning fan memes into official music videos. Genius.
7. Jennie (BLACKPINK)
Platforms: Instagram, YouTube
Followers: 80+ million on Instagram
K-pop continues to shape global pop culture, and BLACKPINK’s Jennie is at the center of it all. Known for her effortless style and mysterious aura, Jennie remains a fashion muse and online trendsetter in 2025.
Why she’s soaring this year: BLACKPINK’s record-breaking world tour, combined with Jennie’s highly curated Instagram aesthetic, has her fans more engaged than ever. Luxury brand partnerships (hello, Chanel!) only amplify her superstar status.
What’s next?: Rumors of a solo album keep fans on edge.
8. Khaby Lame
Platforms: TikTok, Instagram
Followers: 162 million on TikTok
Khaby Lame’s rise from factory worker to one of TikTok’s biggest stars is as inspiring as his videos are hilarious. His silence-based comedy, focusing on debunking silly internet hacks, continues to find new audiences year after year.
Why 2025 loves him: His deadpan humor translates globally, making him an everyman for the internet age. His work with brands like Mercedes-Benz proves comedy can go hand in hand with high-end marketing.
Signature feature: His exaggerated hand gestures are iconic.
9. Bella Poarch
Platforms: TikTok, Instagram, YouTube
Followers: 94 million on TikTok
Bella Poarch exploded onto the TikTok scene with her playful lip-sync videos but has since shown she’s a multi-talented entertainer. From chart-topping singles to brand collaborations with top fashion houses, Bella’s star power is on the rise this year.
Why she’s hot right now: Bella’s crossover success in both music and fashion ensures she’s a mainstay in pop culture. Her new EP has cemented her place in the music industry.
Bonus content: Catch her gaming collabs on YouTube if you want to see her competitive streak.
10. Wisdom Kaye
Platforms: TikTok, Instagram
Followers: 19 million on TikTok
This fashion phenomenon is the king of effortlessly cool style. Wisdom Kaye’s ability to mix haute couture with thrift-store finds continues to make him one of the top fashion influencers of 2025.
Why he’s trending: Wisdom’s recent partnership with Vogue and Louis Vuitton turned heads as he became the face of sustainable luxury campaigns. His TikToks, where he breaks down looks in storytelling form, are not just inspiring but educational.
Career advice from Wisdom: “Always dress like someone’s taking your picture.”
